The complete story of your sales and defections.

TrafficView delivers first-ever insights into your dealership’s traffic by matching your CRM data with industry-wide sales* data from the Urban Science® DataHub™. TrafficView empowers you to make data-driven decisions by breaking down these findings by lead source, model, salesperson, and geography to help you pinpoint what is driving defections to your competitors.


*Sales refers to vehicle unit sales and does not represent vehicle price or revenue.

RESULTS

11.4% average improvement in buyer share

20% decrease in defections

The 5 key challenges to finding clarity.

We’ll show you how the same data that obscures your problems can reveal the solutions. While it may seem like you can never truly identify what costs you a lead, it is actually possible to uncover your weak spots and take action to improve your performance.

LEAD SOURCES

FOLLOW-UP PROCESSES

SALESPERSON PERFORMANCE

Knowing what your competitors sold yesterday informs your strategies today.

The Urban Science® DataHub™ is the power behind our solutions. It’s the only near real-time source of industry-wide sales* fueled directly from the automakers and not on modeled or delayed vehicle registrations. This exclusive data enables you to make informed business decisions based on yesterday’s insights, not last month’s or last quarter’s.

Source: Urban Science® DataHub™ | New Sales and Urban Science® DataHub™ | Certified Pre-Owned Sales
*Sales refers to vehicle unit sales and does not represent vehicle price or revenue.
COMPREHENSIVE COVERAGE

With access to over 96% of all new vehicle sales and 99% of Certified Pre-Owned sales in the U.S., our industry-exclusive data hub gives you the most complete picture of the automotive market.

NEAR REAL-TIME

Our OEM data is updated as frequently as daily, making our solutions the only ones in the industry fueled by near real-time sales.

HYPER-GRANULAR INSIGHTS

Urban Science statistics provide specifics into all transactions, including date of sale, ZIP code, make/model/trim, previous purchase, and selling dealer.

UNIVERSAL CONNECTIVITY

This powerful data can also be delivered to any platform, extending your ability to make near real-time decisions for their other investments.

DATA PROTECTION

Since data is our foundation, we ensure that it is protected, including strict adherence to consumer-level privacy regulations, as well as stringent partitioning of dealer and brand data.

Delete defections. Grab sales. Real dealers tell you how we help.

JIM HENNE

General Manager of Performance Toyota
and Performance Volvo

Latest insights

10月 11th,  2024

Q3 EV Retail Sales Report

The Q3 electric vehicle* (EV) retail sales report features Urban Science’s proprietary 2024 sales insights through September 30, 2024…

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shoppers and shoppers
into buyers.

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Unlock any market
and every type of
investment opportunity.

SALESALERT™

Sell to the shoppers,
suppress the defectors.

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