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SOLUTIONS
MANUFACTURER
NETWORKPERFORMANCEProactive network management to connect today’s consumers with automotive more efficiently.
SALESPERFORMANCEUncover what really impacts daily performance to grow market share.
AFTERSALESPERFORMANCEBring customers back to increase service retention and build long-term loyalty.
MARKETINGPERFORMANCEScientific precision to make every marketing dollar work harder.
- INSIGHT LAB
FEATURED
March 12th, 2024Charging ahead: navigating the dynamic evolution of the UK’s electric vehicle market in 2024February 21st, 2024Urban Science: U.S. automotive dealer count held steady as throughput hits post-pandemic high in 2023February 19th, 2024Navigating the Roads of Change: A Look into the Future of the Electric Vehicle Market in 2024 and Beyond - NEWSROOM
- ABOUT US
- CAREERS
- EVENTS
We’ve turned motivating in-market prospects into a methodology.
Service customers have a multitude of choices when they need work done. With service and parts being crucial for dealer profitability, AutoHook has a proven ability to influence their choice toward your dealership. These special offers drive customers in for their first service and keeps them returning past the warranty window. AutoHook-powered incentive offers drive increases in your dealers’ service and parts business, as well as subsequent new vehicle sales.
Activate aftersales and advocacy with science-driven offers and dialogue.
RECALLS
Build both trust and value
Increase completion rates and enhance your brand’s safety image. While customers are in dealer service lanes, build new relationships and grow long-term loyalty.
SERVICE ACTIVATION
Convert first-time service prospects
The first service event after purchase is critical for loyalty. Failure to convert here makes it extremely difficult to win a customer back. To convert these first-time prospects into showroom visits, AutoHook uses highly targeted, private incentive offers, redeemable only by completing service at your dealership.
INACTIVE CUSTOMERS
Bring customers back
Re-engage customers who have not had their vehicle serviced for an extended period of time through outbound direct mail, email, and text campaigns.
PARTS AND ACCESSORIES
Drive additional Repair Orders
Create targeted parts and accessories campaigns based on customer segment, seasonality, or any specific business need to boost your dealerships’ ROs.
ACTIVE SHOPPERS
Intercept your in-market shoppers
Integrate onsite or email offers into your existing marketing efforts such as social, display, and more. Even reward customer loyalty with incentives for repeat visits, positive reviews, or referrals.
CONTACT US
Make the most of your marketing investments.
AutoHook enhances the impact of your current strategies and marketing campaigns, deploying via text, email, and website overlay. AutoHook also seamlessly integrates through API with other digital marketing vendors and channels to increase conversion and drive qualified showroom traffic.
There are no one-size-fits-all
marketing campaigns.
Every market, every dealer, and every day brings unique sales support needs. AutoHook is up to the challenge, helping your dealers motivate owners with either a service reminder or part-specific incentive with configurable offer values and gift card types – all based on your business objectives.
SCORING
Use immediate scoring to identify and target the highest intent-to-buy customers.
TARGETING
Specify offer deployment by model, individual vehicle, inventory age, geography, or lead source.
TRIGGERS
Website overlay can be triggered by behaviors like page view, site reentry, or KPI completion.
OFFERS
Motivate prospects through private, highly-targeted service incentives with configurable offer values and gift card types.
Knowing what your competitors sold yesterday informs your strategies today.
The Urban Science® DataHub™ is the power behind our solutions. It’s the only near real-time source of industry-wide sales* fueled directly from the automakers and not on modeled or delayed vehicle registrations. This exclusive data enables you to make informed business decisions based on yesterday’s insights, not last month’s or last quarter’s.
Source: Urban Science® DataHub™ | New Sales and Urban Science® DataHub™ | Certified Pre-Owned Sales
*Sales refers to vehicle unit sales and does not represent vehicle price or revenue.
COMPREHENSIVE COVERAGE
With access to over 95% of all new vehicle sales and 89% of Certified Pre-Owned sales in the U.S., our industry-exclusive data hub gives you the most complete picture of the automotive market.
NEAR REAL-TIME
Our OEM data is updated as frequently as daily, making our solutions the only ones in the industry fueled by near real-time sales.
HYPER-GRANULAR INSIGHTS
Urban Science statistics provide specifics into all transactions, including date of sale, ZIP code, make/model/trim, previous purchase, and selling dealer.
UNIVERSAL CONNECTIVITY
This powerful data can also be delivered to any platform, extending dealers’ ability to make near real-time decisions for their other investments.
DATA PROTECTION
Since data is our foundation, we ensure that it is protected, including strict adherence to consumer-level privacy regulations, as well as stringent partitioning of dealer and brand data.
We make it easy to get powerful results.
AutoHook programs are seamless to use from activation to customer redemption. They’re safe and secure, while providing detailed reporting to help you measure ROI and prove your success.
TURNKEY SUPPORT
Program deployment and management made easy.
- Pain-free activation, thanks to our proven website and CRM provider partnerships
- Our dedicated Success Team is focused on maximizing your ROI
- Simple and secure reward redemption platform
HAPPY CUSTOMERS
Seamless card redemption process keeps your customers satisfied.
- Simple 30-second redemption process
- Customers receive virtual reward cards within minutes of redemption and physical cards within 7-10 days
- Our team directly handles any customer questions or concerns
PROVEN SECURITY
Best-in-class technology to ensure the integrity of your investment.
- Platform access requires two-factor authentication
- Consumer identity is verified for every redemption
- Strict security measures are in place to detect and prevent fraud
TOTAL ATTRIBUTION
Directly attribute spend to impressions, service lane visits, sales, and losses.
- Detailed real-time campaign reporting
- Direct consumer feedback on the value and impact of promotional offers
- Regular delivery of case studies, pro tips, and best-in-class learnings
Latest insights
September 16th, 2022
Converting open Takata Airbag recalls into an opportunity for increased brand loyalty
The Problem Despite ongoing efforts, a major North American OEM still had many vehicles on the road in need of recall repairs related to Takata Airbags. They found that despite […]
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