Urban Science

Media Optimization

Take the guesswork out of planning, deploying and optimizing automotive media. Effective marketers need the latest insights to stay informed and on top of their targets.

November 6th,  2023

Embracing New “Addressable” Strategies for Greater Connected TV Results

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August 24th,  2023

In the race to connect with EV shoppers, data is in the driver’s seat.

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October 20th,  2022

Silverback + Urban Science: The Science Behind Achieving Better Advertising Results

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September 26th,  2022

VDX.tv + Urban Science – Building Automotive Solutions Together

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July 11th,  2022

Q&A: Preparing the Automotive Industry for a World Without Browser Cookies

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June 8th,  2021

Ad Agency Tier10 Leverages Urban Science Data

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March 30th,  2021

Consumers find value in online advertising – on their terms.

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November 19th,  2020

Collaboration Corner: Urban Science & The Trade Desk

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November 2nd,  2020

Urban Science and Autoflyte: Measuring marketing by sales

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August 13th,  2020

Collaboration Corner: Urban Science & VDX.TV

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Featured Insights

February 12th, 2025

Urban Science: U.S. automotive dealership count increased in 2024; new post-pandemic throughput high expected in 2025

DETROIT, February 13, 2025 – Urban Science® today announced its 2024 year-end Automotive Franchise Activity Report (FAR), which reveals continued stability across the U.S. automotive retail network last year. As […]

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