June 10th,  2021 Article

Getting Ready for the Second Wave of Electrification

The second wave of electrification is gaining momentum from both the public and private sectors. Investments made today in the nation’s electrification infrastructure promise significant dividends when electrification scales up to reach these second-wave buyers.

November 15th,  2021 Blog

Urban Science’s Nashville team holds diaper drive to help children, families in need

Urban Scientists in Music City recently put our commitment to community into practice to assist Nashville Diaper Connection (NDC) on its mission to ensure every baby in Davidson County – home to Nashville – has enough diapers to stay clean, dry and healthy. 

November 11th,  2021 Blog

Detroit-based Urban Scientists team up with Life Remodeled to beautify the Motor City

Earlier this month, more than 30 Urban Scientists who work in our company’s Detroit headquarters came together and rolled up their sleeves to support the Life Remodeled Six-Day Project […]

November 5th,  2021 Blog

Urban Science awards $25,000 to create engineering pathways for metro Detroit girls, diversify STEM fields

Detroit-headquartered company’s expanded commitment to ESD Girls in Engineering Academy marks $50,000 in total support since 2020 
November 4th,  2021 Blog

Urban Scientists gather to celebrate Diwali, India’s biggest and most important holiday

Detroit-based Urban Scientists recently met up for our company’s annual Diwali celebration lunch organized by our headquarters’ employee committee and our colleagues of Indian heritage.

October 20th,  2021 Blog

Urban Science CIO Elizabeth Klee earns top honor from MichiganCIO

We’re proud to announce Elizabeth Klee – our company’s top tech leader – was awarded a MichiganCIO 2021 CIO of the Year ORBIE Award during a recent ceremony […]

June 2nd,  2021 Blog

Attention: You may not have your consumers attention.

Urban Science’s recent online study revealed automotive marketers might not be capturing their audiences’ attention like they think they are.

March 18th,  2021 Blog

The Unbreakable Value Of The In-Person Test Drive

If there has ever been any doubt regarding the relevance of the in-person test drive, we have confirmed loud and clear that it is here to stay.

February 5th,  2021 Blog

In-Market Shoppers Online Behavior Unlocked

During the coronavirus pandemic, many of us find ourselves online more – browsing, connecting with friends, or simply passing time – but how much more is more? In a recent […]

December 11th,  2020 Blog

Offline sales measurement: How it fits and why you need to have it

Measuring digital media with offline sales has historically been a challenge for automotive advertisers.

November 9th,  2020 Blog

Dealer Survey Points to Three Ways to Combat Inventory Shortage Problems

Exploring recent survey data from the Urban Science® COVID-19 Dealer Survey This survey was conducted online within the U.S. by Urban Science to understand the impact of the pandemic on […]

June 18th,  2020 Blog

Automotive sales are down, but not gone – now is not the time to go quiet

The new normal. I’m sure you’ve heard that phrase a time or two recently, as people continue to adjust to the massive disruption caused by COVID-19. But what is the […]

Urban Science

    Proactive network management to connect today’s consumers with automotive more efficiently.


    Uncover what really impacts daily performance to grow market share.


    Bring customers back to increase service retention and build long-term loyalty.


    Scientific precision to make every marketing dollar work harder.



Why Focusing on Aftersales Makes Sense Right Now.

With current new-vehicle inventories at record low levels, making the most out of your fixed ops is essential – now more than ever.

Outstanding Recalls: Your Opportunity to Turn a Negative into a Positive for Your Customers.

Reaching out demonstrates concern in three critical ways. Let’s face it: customers consider recalls a hassle. Yet when recalls concern safety-related items, inconvenience needs to take a back seat.

Urban Science awards 25 microgrants to nonprofits and charities selected by global team members

At Urban Science, we understand – and deeply appreciate – the contributions nonprofits and charitable organizations make in the communities where our 900+ team members live and do business. From […]